Drew Pocza | motion graphics
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More video

o365

I have said it before, I’ll keep saying it, I never get tired of seeing my stuff move. My work is used from logos, coloring books, games and animation but I try to use a few styles that are still very “me”. The recent trend that I am getting hired for is a rather simplistic inky look. With this style I try as much as possible to get the most out of the least lines. This was an effort in helping the motion graphics guys. There was a need for me to keep it simple and stylish. Vintage advertising from the 50-60’s is really exciting and so I try to replicate that feel but in a  modern sense.

I started this inky style to contrast the typical hard outline work I had been doing for years. I decided to make a comic strip and my main goal in style was to work in anything that wasn’t vector looking. So Pokeweed became a fun exploration in style, story boarding and writing. Slowly the process overlapped into my regular work and now I do about 90% of my work in a loose brush stroke. And now, I feel the urge to work back in the hard line style. Or no outline at  all. But that will work itself out in time.

Check out this new Office 365 video I did the art assets for. I also like the look of this one, with no outline, for Microsoft Kudos… Kudos is an internal “appreciation program” at MicroSoft.

Making it move

LK_signal_01a

I have said this many times and will probably say it again, but I love seeing my work move. Almost to the point I wish I had the time and brain juice to make it happen myself! over the past year or soI have been fortunate to work with a couple motion graphics teams. I don’t remember how I found Loose keys, but am glad I did. Really nice crew that works hard at putting personality into their work as much as I try to put in mine.

After following Loose Keys on G+ and appreciating what they do, I want to be a part of it. So I just asked if I could play with them. A few months later the chance came and it was very fun. The sent me the script and story boards and we went to work on this video for Signal!

I have also work worked on large video projects for Microsoft that when the time is right, I would love to show off! it’s a different way of thinking than doing a basic illustration. Having it set up into break part sections for animation was interesting. Actually drawing everything and not creating only what is visible in the scene was a challenge, but it meant we could use the art in other ways.

So, if you need any help with your next video, or illustration let me know!

Drew